
纪录片
电影详情
商店
1983-01-01118 分钟美国
THESTOREisafilmaboutthemainNeiman-Marcusstoreandcorporate<br/> headquartersinDallas.Thesequencesinthefilmincludetheselection,presentation,<br/> marketing,pricing,advertisingandsellingofavastarrayofconsumerproductsincluding<br/> designerclothesandfurs,jewelry,perfumes,shoes,electronicproducts,sportswear,china<br/> andporcelainandmanyothergoods.Theinternalmanagementandorganizationalaspects<br/> ofalargecorporationareshown,i.e.,salesmeetings,developmentofmarketingand<br/> advertisingstrategies,training,personnelpracticesandsalestechniques.


