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Some of the country’s most memorable faces are on his books, but you’re unlikely to have seen any of Marc French's models in the latest Calvin Klein ad. This is because The Ugly Agency only recruits 'character' models, who give 'fierce beauty' a whole new meaning. Britain's Ugliest Models follows Marc, his team, and a cast of unconventional beauties as the agency scouts for fresh talent to add to their books, both in the UK and the United States.