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BibiRussell,Bangladesh’sfirstsupermodel,receivedherfashioneducationinLondon1972.Spottedatherfirstshow,sheemblazonedinternationalcatwalks,asmusetoYSL&Armani.Witnessingadevastatingflood,BibireturnedtoBangladeshhopingtoresurrecttheweavers. Todayfifteenyearslater,Bibi,aUNAmbassadorforFashionDevelopment&ArtistforPeace,withaFellowshipinFashionhassinglehandedlysavedthelivelihoodofover80000weaversfromSpaintoSriLanka.Inculcatingthedignityofdesign,sheisknownforespousingcontroversialviewsonchildlaborandwomen’sempowerment. Challengingweakgovernmentalpolicies,refutingtheservitudeofoutsourceeconomies;sheeducatesandcreatessustainableemploymentforgrassrootslevelweaversandcraftsperson.Questioningwhycountriesfuelingglobalretail-India,Bangladesh,Pakistan,SriLanka,don’thaveasingle‘nationalbrand,shetakesontheonusofnurturingthenascenteasternfashionfraternity,bravingcrossfireandcontroversiessheworkstowardscreatingnationalbrandsthatwillusethetalentofthecraftscommunityandstirconfidenceinthe23millionpeopleaffiliatedwiththeeasterngarmentindustry.Takingonthechallengeoftacklingeasternapathy,towardsregionalculture,sheresearcheseconomical,eco-friendlysolutions,seekingtoshapeemergingeasternculturalidentities.Betweenshimmeringthreadsandharshrealities,whereworkersputtingin12hoursforlessthana1US$,Bibi’sdayisfilledwithmoralresponsibilities.Whatisitliketowakeupeverymorningbetweenaprayerhopingtosaveone-morelifeandyetsometimesfail?Shotovertwoyears2008/2009thefinancialupheavalacrosstheworldisreflectedinthelivesofourkeycharacters,againstthisglobalcanvasasourstoryunfolds.Asthecountrieslargestoutsourceindustryfalters,canBibi’sgreenphilosophybecomesarayoflightforabettertomorrow?